Elizabeth City State University’s brand is more than just a logo and a tagline. It is a part of our brand. Elizabeth City State University remains positioned for advancement and transformation that builds upon 130+ years of historical legacy, academic excellence, and innovative instruction. The university provides an experience that creates leaders, forges lifetime relationships, and impacts the state of the region and beyond.

The ECSU brand is tied closely to our image, which is expressed across the various traditional and new media the university uses to communicate strategically with our constituents. From printed materials such as letterhead and business cards, to publications, presentations, name badges, promotional items, clothing, signage, advertising and marketing, digital/electronic communications, audio/video productions to logos and marks, our institutional identity makes the visual impression that builds our reputation and our image – two of our key assets.

Essentially, our brand tells the true Elizabeth City State University story, positioning our institute for success, and sparking curiosity, interest, inspiration, and action when connecting with our audience.Through streamlined and unified messaging, the brand becomes the foundation and fiber of the institutional structure and culture, weaved into each university touchpoint – efficiently and consistently building and protecting the Elizabeth City State University brand.